Manufacturing

While manufacturers were once beholden to retailers to get their products out to market, the internet has opened up a whole new avenue for selling products direct to consumers.
This has meant that manufacturers have had to ‘up’ their game in terms of how they market their products and manage relationships with customers.

It’s not just about sales and account management anymore, it’s about really investing in the marketing function and raising your level of digital maturity. Underpinning all this is the need to capture and make sense of large volumes of product and customer data, and bring it all together in a way that speaks to the consumer market. So instead of just featuring a list of products, it’s about presenting those products in their real-life contexts, and inspiring the consumer to want to know more.

At Luminary, we’ve worked with many clients in the manufacturing sphere, helping them along the journey from digital novice to digital ninja. Our developers eat complex data integrations for breakfast, and with our solid e-commerce experience we have the expertise to guide you through the ever-growing morass of product management systems.

FlexSelect has been extremely well received by our customers. It is a digital disruption to the industry and is breaking new ground in order to make the lives of Schneider Electric’s customers easier. Despite Luminary not having any previous experience or knowledge of our custom Distribution Board offer, they understood what we were trying to achieve and have developed a tool that we are extremely happy with. The user interface is better than we were expecting and the simple usability of the tool largely contributes to its success.

Estimating and Custom Production, Schneider Electric Australia

So, how can we help?

The following services can be tailored to meet your needs.

Digital Discovery

Clients need their agencies to build outcomes that generate the right results. To achieve those, we firstly need to understand both the business’ needs and the needs of the users. Enter Digital Discovery.

Websites that shine

Your website is often the first experience people have with your brand. Make your first impression count.

Digital strategy

A digital strategy is a process, a client experience and a combination of tangible outputs. The creation of strategy happens through a blend of activities, undertaken by a cross-functional team delivered within our Agile framework.

Content services

A powerful content strategy is critical when it comes to guiding the creation, delivery and governance of content that succeeds in meeting your business objectives and your audience needs.

Digital Design

Our award winning design team adopts a user-centric approach when designing digital services and products.

Web hosting services

Reliable and scalable hosting solutions to suit a broad range of organisational needs.

Here’s how the
framework has worked
for others

Cancer Council Australia

Cancer Council is the nation’s leading cancer charity, and the only Australian charity working across every aspect of every cancer.

Healthylife

Healthylife – part of the Woolworths Group – is a digital startup that provides customers with health and wellness advice, services and products.

Heart Foundation

Heart Foundation funds lifesaving heart research, education and work to improve heart disease prevention and care for all Australians.

Melbourne Business School

Home to leading executive education programs, Melbourne Business School needed a website that would match the calibre of its courses.

Want to know more?

We have a whole team of experts who would love to talk to you.
Get in touch